REACH NYC PREMIERE “BACK FROM THE DEAD” VIDEO AT REVOLVER — WATCH
SONG FEATURES PAPA ROACH’S JACOBY SHADDIX
REACH NYC, who came to prominence in the hard rock scene in the ’00s and were signed to Lava/Atlantic, have returned with the fittingly titled new single “Back From the Dead.” It’s their first new song in 17 years and features Papa Roach‘s Jacoby Shaddix. Learn more about REACH NYC’s history here.
The band has premiered the “Back From the Dead” video over at Revolver. Watch it here.
“When I spoke to Boy Epic, the video director, for ‘Back From the Dead,’ I told him that I wanted the feeling of being lost alone intertwined with wanting to find happiness faith again,” says the band’s Rene Mata. “I told him the song was about depression feeling lost, and fighting to take your life back. It was an affirmation to myself after losing my close friend Chester Bennington to suicide and thus found myself suffering from a deep depression afterwards myself. I told him I wanted the video to be about the song first and foremost. I wanted it to be visually stunning . I think he was right on target. I was blown away when I saw it.”
Shaddix concurs, saying, “This video for ‘Back From the Dead’ really captures just how small and insignificant we can feel when we are faced with the reality of how big we let our demons become at points in our lives. We are not meant to suffer alone. It’s a great reminder. The visuals capture that sense of isolation perfectly.”
“Back From the Dead” will appear on Reach NYC’s new EP, out in 2021 via The Orchard. Watch this space for more details.
Here’s what some fellow rockers have had to say about the song + video.
“Amazing visuals that combine futuristic and organic elements. It gives you a perspective of where we are in this crazy world!” — James Munky Schaefer (Korn)
“‘Back From the Dead’ is a great new rock track. Rena Mata and company throw down a strong riff with lyrics that speak about the resilience of the human condition. Through personal struggles and life challenges Mata has dug deep and exposed a very real subject matter that resonates with us all.” — Matt Sorum (Guns N’ Roses, Velvet Revolver)
“It’s fucking crushing.” — John Temptesta (The Cult)
“’Back from the Dead’ hits hard and has that huge chorus that rock has been missing for a minute, it punches you right in the face. I love the futuristic elements in the video that make you really think about the lyrics.” — Sean Dowdell (Greydaze)
“Cool song, cool video and cool guys…..REACH NYC have been forging their way through the ever evolving and sometimes volatile New York music scene year after year….against all odds. They don’t give up and they don’t back down. It’s a New York thing, Their brand of rock ‘n’ roll is as infectious now as it ever was and it’s great to see them fired up and back in the game like this.” — Robert Caggiano (Volbeat)
“Riffs galore. Powerful song. What more do you want? (Kids these days!)” — Joey Santiago (The Pixies)
“I’m really happy these guys are back, been following them since the start. ‘Back From the Dead’ is vibrant and exciting with outstanding vocals from Rene and Jacoby from Papa Roach — a must listen.” — SenDog (Cypress Hill, Powerflo)
